Small Business Marketing Training

First, Break All The Rules: What the World's Greatest Managers Do Differently

First, Break All The Rules: What the World's Greatest Managers Do Differently The greatest managers in the world seem to have little in common. They differ in sex, age, small business marketing training and race. They employ vastly different styles small business marketing training and focus on different goals. Yet despite their differences, great managers share one common trait: They do not hesitate to break virtually every rule held sacred by conventional wisdom. They do not believe that, with enough training, a person can achieve anything he sets his mind to. They do not try to help people overcome their weaknesses. They consistently disregard the golden rule. And, yes, they even play favorites. This amazing book explains why. Marcus Buckingham small business marketing training and Curt Coffman of the Gallup Organization present the remarkable findings of their massive in-depth study of great managers across a wide variety of situations. Some were in leadership positions. Others were front-line supervisors. Some were in Fortune 500 companies; others were key players in small, entrepreneurial companies. Whatever their situations, the managers who ultimately became the focus of Gallup's research were invariably those who excelled at turning each employee's talent into performance. In today's tight labor markets, companies compete to find small business marketing training and keep the best employees, using pay, benefits, promotions, small business marketing training and training. But these well-intentioned efforts often miss the mark. The front-line manager is the key to attracting small business marketing training and retaining talented employees. No matter how generous its pay or how renowned its training, the company that lacks great front-line managers will suffer. Buckingham small business marketing training and Coffman explain how the best managers select an employee for talent rather than for skills or experience; how they set expectations for him or her—they define the right outcomes rather than the right steps; how they motivate people—they build on each person's unique strengths rather than trying to fix his weaknesses; and, finally, how great managers develop people—they find the right fit for each person, not the next rung on the ladder. And perhaps most important, this research—which initially generated thousands of different survey questions on the subject of employee opinion—finally produced the twelve simple questions that work to distinguish the strongest departments of a company from all the rest. This book is the first to present this essential measuring stick small business marketing training and to prove the link between employee opinions small business marketing training and productivity, profit, customer satisfaction, small business marketing training and the rate of turnover. There are vital performance small business marketing training and career lessons here for managers at every level, and, best of all, the book shows you how to apply them to your own situation. Please note: This product is only available for online purchase small business marketing training and is not available for phone order purchase or at FranklinCovey retail store locations. This product will be shipped separately from our regular products. Please allow 7-10 business days for order processing small business marketing training and then add applicable sh
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